B2B Exhibitors Hub

Position your brand amidst 80 international leaders in front of 40,000+ buyers.

Exhibiting Brands

Featured exhibitors and participating brands.

Discover selected pastry, bakery, equipment, packaging, and hospitality brands featured at Addis Cake Expo.

80+

Exhibitors

B2B

Trade focus

Hospitality quality

Featured exhibitorPastry & Bakery

KOBA Patisserie & Bakery

Featured on the Addis Cake Expo exhibitor lineup.

Featured exhibitorArtisan Pastry

Bilo's Pastry

Featured on the Addis Cake Expo exhibitor lineup.

Brand Gallery

Participating Brands

Selected Exhibitors

Why Exhibit with Us?

Position your brand at the forefront of the Horn of Africa's fastest-growing baking and hospitality market. Connect with 40,000+ targeted attendees and elite international B2B buyers.

1. Generate New Business

Gain exposure to new clients and contracts by showcasing your offerings and standing out from competitors.

2. Network with Leaders

Connect with key influencers, decision-makers, and buyers to build relationships and gain insights.

3. Stay Competitive

With 60-80 exhibitors, engage with the latest trends, feedback, and competitor insights.

4. Market Presence

Boost your brand visibility and reputation within the baking and hospitality niche.

5. Launch Products

Present innovations, get real-time feedback, and attract early adopters or potential investors.

6. Brand Exposure

Build brand awareness through compelling storytelling and market presence.

Exhibition Area & International Trade Pavilion

The core commercial platform showcasing Ethiopian businesses alongside international brands (ingredients, equipment, packaging). Designed to promote cross-border collaboration and introduce advanced technologies.

Dedicated B2B Area

A structured, calm environment away from general traffic for high-value business interactions. Features pre-scheduled matchmaking sessions and VIP buyer access for procurement managers and distributors.

Innovation Showcase

The ultimate product launch zone. Discover smart tools, digital solutions, and advanced baking techniques. Designed to attract media attention and investor interest.

Omnichannel Marketing

Addis Custom runs an integrated campaign to ensure maximum exposure for exhibitors:

Print Media Newspapers & Mags
Electronic TV & Prime Radio
Outdoor Billboards & Banners
Online Trade Portal Ads
PR & VIP Invites & Conferences

Interactive Floor Plan

Our exhibition floor is strictly zoned to maximize B2B engagements away from B2C traffic.

Important Dates

Early Bird Deadline March 15, 2026
Setup Phase July 1-2, 2026
Exhibition July 3-5, 2026

Exhibitor Application

Our Partners & Sponsors

Supported by Industry Leaders

We are proud to partner with global and regional powerhouses in the baking sector to bring you the highest quality expo experience.

Danob Trading PLC

Established in 2016, a premier importer and distributor of Bakery and Pastry Mix Ingredients in Ethiopia.

BakeMate

Founded in 1983 (India), a leading manufacturer of premium chocolates and biscuits present in 165+ countries.

Chocolake

Established in 2016 (Jordan), offering over 600 SKUs of premium quality chocolate fillings and decorations.

MyBake

Specializing in premium glazes, fondants, colorful sprinkles, and vibrant food colors.

Meister (HDR Gida)

Established in 2000, one of the leading companies in the pastry industries in Turkey.